Episode 372 – No-Code Solutions for Digital Marketing Success with Lucas James
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Hey, Digital Marketers
Have you heard of No-Code, the software development approach that allows you to effortlessly build an app with simple drag and drop?
This is great news for digital marketers looking to execute their ideas without waiting months for their coder to get back to them.
Getting your hands dirty as you build your own software solution also keeps you connected to the problem you're solving. Not only can you control the iteration process, but you also know what you're talking about when it's time to sell your app to your clients.
If you'd like to read the show notes, they're posted on our blog!
Key Takeaways:
00:00 Intro
01:26 What is No-Code?
03:50 The joy of controlling the iteration process
06:56 How does Lucas's product work?
08:22 "Self-usage": building stuff based on a process you have complete knowledge of
10:22 The future of digital programming
13:46 When will marketers be able to offer this software as a service?
15:39 Having a direct connection between the problem and the solution
17:48 Building and scaling a software product: keeping the end in mind
19:00 From ideation to execution using No-Code
23:45 How the barrier to entry to code with AI has been removed
Connect with Lucas James:
Website – Twiz Blog –
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