Episode 368: How To Enhance Your Marketing Game with Jordan Wilson’s AI Insights
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Hey, Digital Marketers
What can you use AI for immediately to enhance your marketing? If you're not having an ‘expert chat’ with your pro version of ChatGPT in the morning for breakfast, you're probably doing it wrong.
As marketers we need to be two steps ahead of everybody else and always first to the party. This means shelling out the twenty bucks a month for the expert version of ChatGPT and actually training it in your brand voice and cadence. That’s for starters!
Today's guest is Jordan Wilson, host of the 'Everyday AI' podcast. He's overcome the fear, embraced the learning curve, and is working with Large Language Models (LLM) AI technology to automate his business, conduct his research, and chat with him in the mornings!
If you'd like to read the show notes, they're posted on our blog!
Key Takeaways:
00:00 Intro
02:15 Why is AI still 'new' to some people?
06:00 Trusting AI over more primitive forms of search
08:18 How you need patience to overcome the fear
08:52 Using ChatGPT to know your company voice
10:25 The value of teaching generative AI your cadence
12:32 Investing the time to train AI upfront
13:58 The importance of using AI for research and analysis
18:27 Giving your AI access to your spreadsheets
19:30 Appreciating business automation within ChatGPT
23:37 Thinking two steps ahead as a marketer
26:11 Getting over the fear (and initial learning curve)
Connect with Jordan Wilson:
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Other Ways To Grow With Digital Marketer –
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👉 Ecommerce Marketing Mastery
👉 Content Marketing Mastery
👉 Paid Traffic Mastery
👉 Conversion Funnel Mastery
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