Content Success: Copy Wisely – Content Success with Ken Okazaki

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Hey, Digital Marketers
Is it quantity over quality when it comes to video content these days? Ken Okazaki seems to think so. He creates content rollouts for his clients that require an hour of recording each month to create about 100 videos so that you can see what works and then refine and iterate from there.

Take a look at your own DMs on social media and study your own behavior. See what video you shared recently, and then try to identify the emotion behind that video. Why did you share it? Then try and shoot that same video that's going to tap into that same emotion for someone else!

This is just one of the many content creation tips that Ken has to share with us today. Ken Okazaki has worked with the likes of Grant Cardone and Tony Robbins, helping them plan, optimize, and launch their video campaigns.

If you'd like to read the show notes, they're posted on our blog!

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David Pitt
 

David Pitt, a family man with a passion for art, transitioned from aspiring brain surgeon to artist in his early life. Excelling in art, he later managed a newspaper's composing room, focusing on computer programming. An avid sports enthusiast, particularly in Tenpin Bowling, David also enjoys reading, operating computers, and writing, having published four spiritual books. Known for his people skills, he integrates strong Christian values and psychology into his interpersonal interactions, always aiming to uplift and assist others. One of his favorite scriptures before embarking on any journey is Isaiah 40: 31 – All things are possible: The heart is the key that unlocks issues in life.