Episode 323: Building Your Brand Voice with AI and Molly Mahoney

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Hey, Digital Marketers
In an ocean of AI-driven content, how do you find your unique voice and identifiable personality that ensures your message doesn't get lost at sea?

Molly Mahoney is The Prepared Performer and she's sharing the wisdom of articulating your own unique character attributes (at least 20!) before you start feeding your AI chatbot prompts and coming up with new content.

There's a wonderful method to Molly's madness that involves the Quesadilla of Awesome and an intentionally misspelled acronym that will force you to check in with what you stand for as a brand so that when your content is reflected back to you, you'll know right away whether it is on point or not.

If you'd like to read the show notes, they're posted on our blog!

Key Takeaways:
0:00 Intro
02:35 How does Molly make her AI content more human?
03:15 What is the Quesadilla of Awesome?
07:40 Making a list of 20 things that make you a uniquely awesome human being
08:45 How to appreciate yourself with the SAAVE acronym
12:00 Creative AI prompts once you've articulated your uniqueness
16:30 Creating a character before you create your AI content
18:30 Making an emotional connection with your AI content
20:50 How to prevent Chatbot hallucinations
21:55 Being patient with your AI prompts
27:10 Creating random content with AI
29:00 Banana phones!
32:50 The low risk associated with trying out ideas using AI chatbots

Connect with Molly Mahoney:
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YouTube –

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David Pitt
 

David Pitt, a family man with a passion for art, transitioned from aspiring brain surgeon to artist in his early life. Excelling in art, he later managed a newspaper's composing room, focusing on computer programming. An avid sports enthusiast, particularly in Tenpin Bowling, David also enjoys reading, operating computers, and writing, having published four spiritual books. Known for his people skills, he integrates strong Christian values and psychology into his interpersonal interactions, always aiming to uplift and assist others. One of his favorite scriptures before embarking on any journey is Isaiah 40: 31 – All things are possible: The heart is the key that unlocks issues in life.